British Cartoon Network Mistakenly Airs Bookmaker Ad
The Cartoon Network made a huge faux pas recently when it mistakenly aired an ad for UK bookmaker Coral during a broadcast on the children’s television channel despite strict rules that govern the airing of gambling ads on television.
The controversial ad had been aired on Turner Broadcasting’s Boomerang channel as well as the Cartoon Network, sparking outrage as the broadcast code strictly forbids the advertising of gambling ‘in or adjacent to programs commissioned for, principally directed at, or likely to appeal particularly to audiences below the age of 18 years,’ therefore heads were positively tumbling whenever the broadcast clearly broke these guidelines.
The station could have perhaps been forgiven for their ‘serious breach’ of this rules had the advertisement aired just once, nevertheless the advertising was broadcast nine times for a Saturday morning back in May of this year, that will be primetime viewing for young ones kick-starting their week-end with a few cartoon antics.
The Advertising guidelines Agency says that Turner Broadcasting has ‘apologized unreservedly’ for the hiccup, and contains explained that the ad was broadcast, repeatedly, in error.
Action Figure Used
But just what’s worse is the fact that Coral ad actually involved one of children’s most beloved all-time favorite characters and Marvel Comics hero, the Incredible Hulk. This just provided more ammunition to those whom declare […]